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Collagen’s the Word

Collagen’s the Word

Collagen is EXPLODING on the market, folks. From shocking popularity to how the ingredient is being marketed to consumers, collagen is among the top three ingredients of interest to people (suppliers, consumers, and branders).

A Trend That's Always Been

It may seem like collagen only made a recent appearance, but the protein actually dates back decades, and offers more benefits than most people may realize. Jordan Rubin, co-founder of Ancient Nutrition shares “gelatin was in all of the health food stores in the 70s. I believe the reason collagen is taking the world by storm is the wide diversity of users. The beauty within movement is tremendous. When you’re looking at influencers interested in collagen, you have all types of people from supermodels to professional athletes to average Joe. I believe it has a crazy ability to impact Baby Boomers and seniors as well, and do believe that they are catching on to the noise that the research and news is making and starting to explore collagen supplements.”

Social Influence

The speedup in popularity can also be attributed to the power of social media, as it works to not only make it more known, but also distribute available info on studies that show promising results. Lily Berman Lopez, founder and CEO of Guy Garden, tells Vitamin Retailer “social media is full of testimonials regarding the improved appearance of hair, skin and nails.” Word of mouth works too, but social media is surely one of the fastest ways to spread that word.

Why Collagen?

Lopez continues “what is less well known (and Gut Garden’s particular area of interest) is how great collagen is for digestive health, and by extension, immune health (70 percent of the immune system is located in the gut). Collagen is comprised of a number of amino acids that have been shown to be beneficial for digestive health, such as glutamate. Studies have shown that glutamate inhibits inflammation and oxidative stress associated with the opening of tight junctions in the connective tissue of the intestinal lining and regulates stomach acid secretion. Glycine, also found in collagen, can help heal the stomach lining and prevent stress-induced ulcers. Collagen has also been shown to repair and strengthen the lining of the stomach and intestines.” The limit doesn’t seem to exist with collagen’s capabilities.

The Versatility is Real

“Collagen is being painted as a missing nutritional compound that we used to get in our diets but don’t anymore,” said Rubin. “And when you replace the collagen you lost (starting around age 20) you receive tremendous benefits. The benefits it can provide are not limited to certain age, gender or activity.”


Rubin concludes “I’m seeing more and more research for structures and functions of collagen and am impressed with the steady and continued interest. I think the research will further evolve towards the ability for collagen to help with healthy bones as we age. This could be [a] huge area of interest for Baby Boomers and the elderly, and could potentially create a major impact on bone health. It may not be something people seek out right now in large numbers, but I believe collagen will be a great nutritional compound to benefit bones with further research.”

Rubin is right! We are seeing firsthand the rising interest in collagen’s benefits, from dietary supplement companies to the consumers themselves. The real beauty of collagen is how expansive it is. What else is expansive? Our array of stock formulas. Choose stock hydrolyzed bovine collagen with grass-fed, pasture-raised collagen peptides or create a marine collagen product, sourced form wild-caught Alaskan pollock. Makers Nutrition has everything you need to know about collagen’s abilities and we are ready to get your next bone health, beauty-enhancing product on the shelves soon!


  • Saraceno, Nicholas. “The Beauty of Collagen.” Vitamin Retailer August 2019 Published: 8. Print.

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Our Response to COVID-19

Our Response to COVID-19

Makers Nutrition would like to take a quick moment to update you all that we are still in full operation and functioning at normal pace at this stressful time as the Department of Homeland Security declares supplement manufacturers an essential service (See Here).

As the outbreak of COVID-19 continues to unfold, we would like to inform you of the measures we have/are taking to ensure the best possible support to our customers, the health and safety of our employees, and the continuity of our business.

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Meeting the needs of our customers has always been the highest of our priorities. In the uncertain future of what is to come, we are utilizing our great supplier relationships, overstocking commodities to supply our manufacturing demands, and relying on our industry experience to provide the best possible support in this unfortunate circumstance humanity faces.

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The health of our employees is what keeps us at peak operating capacity. Makers Nutrition’s facility is an FDA-regulated environment. Our employees have been trained to follow the protocols outlined in our Standard Operating Procedures (SOPs). These procedures cause us to operate in a manner that prevents the spread of any illness that can affect our manufacturing processes. As extra precautionary measures, we have implemented further procedures:

Makers Nutrition plays a major role in our network in providing major retailers (including Amazon) and customers all over the United States for their essential needs such as Nutritional Proteins, Meal Replacements, Multivitamins, Super Greens, Electrolytes, Vitamin C, as well as other supplements to assist and aid consumers’ immune systems’ ability to help eliminate pathogens and recover faster.

We understand the weight of our role and responsibility as a manufacturer. We will do everything in our power in these uncertain times. We will stay optimistic and hope to work through this together. We thank you for all your business and support. Should anything else change in our establishment, we will notify all of our customers and vendors. All of our customer sales executives are available to you 24/7 to help assist you with your needs, so please feel free to reach out as you normally would.

Thank you all

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